Sirha Méditerranée · 2027

Agoris analysis · updated October 2026

Key takeaways

• Sirha Méditerranée is the annual food service event for the Mediterranean basin, launched in 2026 in Marseille and operated by Sirha Food, a brand of the GL Events group that runs the Sirha ecosystem (Sirha Lyon, Sirha Bake & Snack).
• 2nd edition from 14 to 16 February 2027 at Parc Chanot Marseille.
• Results of the 1st edition (15 to 17 March 2026): 14,000 professionals, of whom 45% were directors, chefs and decision-makers, more than 310 exhibitors and brands, and 1,300 chefs in attendance (sources: lechef.com, restauration21.fr).
• The trade show hosts two international competitions: the Europe selection for the Bocuse d'Or and the Bouillabaisse World Championship, whose first edition was held in 2026.
• Sirha Collect waste reduction programme: partnerships with charitable and community organisations made available to exhibitors to limit food waste and carbon footprint.

Who exhibits

Typical profile

Producers and brands of food products, fine groceries, bakery and snacking, beverages, kitchen equipment, digital solutions for catering, and indoor-outdoor lifestyle. The trade show covers several food service sectors, from product to equipment. Strictly professional attendance: catering, hospitality, food trades and food distribution.

Notable exhibitors

List of exhibitors on the official website: sirha-mediterranee.com. The 1st edition brought together more than 310 exhibitors and brands (source: restauration21.fr).

Quality of attendance

• 14,000 professionals at the 1st edition in 2026, of whom 45% were directors, chefs and decision-makers (sources: lechef.com, restauration21.fr)
• 1,300 chefs in attendance on site (source: restauration21.fr)
• Predominantly French attendance, open to international visitors with delegations from Italy, Sweden, Hungary and Norway (source: lechef.com)

Events & community

Conference programme

The Food Forum brings together experts and chefs around Mediterranean gastronomy trends: the 1st edition gathered around fifty speakers, among them the chefs Alexandre Mazzia, Gérald Passedat and Nadia Sammut (source: lechef.com).

Competitions

The trade show hosts two international competitions: the Europe selection for the Bocuse d'Or (Bocuse d'Or Europe, won by Denmark at the 2026 edition) and the Bouillabaisse World Championship, whose first edition in 2026 was won by France (source: lechef.com).

On site: what you need to know

Access, parking and accommodation: see the listing for Parc Chanot Marseille.

Specific to the trade show:

• Trade show reserved for professionals, access by personal badge (online registration).
• Sirha Connect app (iOS / Android) for networking, the programme and the exhibitor directory.

CSR policy & initiatives

Sirha Méditerranée rolls out the Sirha Collect programme: a set of partnerships with charitable and community organisations, made available to exhibitors to fight food waste and reduce the trade show's carbon footprint.

How the trade show has evolved

Trajectory analysis

Launched in March 2026, Sirha Méditerranée delivered a successful inaugural edition (14,000 professionals, more than 310 exhibitors) and immediately established itself as the annual food service event for the Mediterranean basin. For 2027, Sirha Food brings the date forward to February and broadens the scope to southern Europe and the entire Mediterranean. The trade show capitalises on the Sirha brand (GL Events) and on Marseille as a stronghold of Mediterranean gastronomy.

Unless otherwise stated, all factual data in this listing comes from the organiser's official website (sirha-mediterranee.com).