IFTM Top Resa · 2027

Agoris analysis · updated October 2026

Key takeaways

• 49th edition of IFTM Top Resa: 5 to 7 October 2027 (Tuesday to Thursday) at Paris Expo Porte de Versailles, Pavilion 1. The show moves from mid-September (15 to 17 September in 2026) to early October.
• Opening hours shown by the official website for 2027: 9.30am to 7pm. The day-by-day detail has not yet been published.
• Guest country 2027: Mexico, announced by the organiser RX France at the close of the 2026 edition. Present in 2026 on a 280 m² pavilion, the country is preparing a broader participation for 2027, with a cultural and gastronomic programme beyond the walls of the show.
• 2026 review (official press release of 21 September 2026): 34,638 tourism professionals (versus 32,022 in 2025, up 8.2%), 1,625 brands, 180 destinations, 18,592 business meetings confirmed via the Everywhere platform (versus 16,725 in 2025, up 11%), 76 official delegations.
• 2025 review: 32,022 trade visitors, 1,400 exhibitors, 177 destinations, 1,650 brands, 16,725 business meetings generated via the Everywhere matchmaking platform (+28% versus the 13,000+ initially announced).

Who exhibits

Typical profile

IFTM Top Resa is the annual business gathering for leisure and business tourism in France. The offering is structured around 12 themed villages that cover the entire travel value chain:

• Destination France: regional, departmental and territorial tourist boards.
• Tour Operators: generalist and specialist TOs, packagers, incoming agencies.
• Cruise: sea and river cruise lines.
• Orchestra Start-Up Village: travel tech startups (in partnership with Orchestra).
• Parks: theme parks, wildlife parks, leisure parks.
• Media: specialist press, B2B and B2C travel media.
• Mountain: resorts, ski operators, four-season tourism.
• Business Club: MICE, business travel, seminars, incentive.
• Networks: travel agency franchises and networks.
• Coach Operators: group coach tourism operators.
• Sustainable Initiatives by mN'Organisation: 300 m² dedicated to the sector's transition.
• Attractiveness: employment, training and the sector's attractiveness (ESCAET).

Quality of the visitor base

• 34,638 tourism professionals in 2026, versus 32,022 trade visitors in 2025 (official iftm.fr figures).
• Decision-maker profiles: agency general management, TO production managers, MICE buyers, network and franchise executives, specialist journalists, tourism students in training.
• Strictly trade-only visitor base, with online pre-registration requiring proof of activity.
• In 2026, the organiser reported a 4.95% rise in travel agents among visitors.
• Strong international density: 180 destinations and 1,625 brands represented in 2026 (177 destinations and 1,650 brands in 2025).

Events and community

Travel Agents Cup and Travel Agents Cup Junior

The trade show's emblematic competition, open to travel advisers. The junior edition is dedicated to tourism students in training. Finals take place on stage, in a highly visible format.

Lauriers du Voyage d'Affaires

Awards created by DeplacementsPros to recognise players in business travel. In 2026, the awards ceremony took place on the evening of Wednesday 16 September at a venue in Paris, by invitation only; entries were open until 24 July 2026. The Marco Polo Grand Prize, presented at past editions, no longer appears in the 2026 programme.

Startup Contest

Programming delivered by the Orchestra Start-Up Village. The Orchestra Start-Up Contest rewards the most innovative young travel tech firm. A 24-hour hackathon was held at past editions with technology partners; it does not appear in the 2026 programme.

Business Club and Everywhere matchmaking

The Business Club structures the MICE and business travel dimension. The Everywhere platform orchestrates pre-scheduled business meetings: 18,592 meetings confirmed in 2026, versus 16,725 in 2025 (up 11%). It is the show's most measurable ROI tool on the exhibitor side. In 2026, a programme of pre-qualified one-to-one meetings between exhibitors and corporate buyers was launched at the Business Club; the organiser announces its expansion in 2027, with more slots, new buyer profiles and a rollout beyond the Business Club.

Students and Travel Agents Cup Junior

In 2026, students from an accredited school had free entry to the show on Thursday 17 September from 1pm, with online accreditation. The FFTST (Fédération Française des Techniciens et Scientifiques du Tourisme) is a partner of the Travel Agents Cup Junior (2025 edition). The Attractiveness Village (ESCAET) covers employment and training.

On site: what you need to know

Access, parking and accommodation: see the listing for Paris Expo Porte de Versailles.

Specific to the trade show:

• Pavilion: 1.
• Opening hours 2027: 9.30am to 7pm according to the official website, day-by-day detail to follow. For reference, in 2026 the show opened from 9.30am to 7pm on the first two days and closed at 6.30pm on Thursday.
• Visitor badge: online pre-registration is mandatory, with progressive pricing depending on the purchase date (see below).
• Free for students from an accredited school (online accreditation). Journalists apply for a press badge online, subject to moderation.

How much it costs to exhibit

Exhibitor rates are not published. Quotes are available on request from RX France via iftm.fr/exposer. The themed villages (Destination France, Tour Operators, Cruise, Orchestra Start-Up, Parks, Media, Mountain, Business Club, Networks, Coach Operators, Sustainable Initiatives, Attractiveness) determine placement and the rate per m². Several formats traditionally exist: bare stand, fitted stand, turnkey packaged stand, and dedicated startup formats on the Orchestra Start-Up Village.

Visitor rates 2026, for reference

The 2027 rate card has not yet been published. In 2026, the visitor badge followed a progressive scale:

• €80 incl. VAT until 10 July 2026.
• €130 incl. VAT from 11 July to 14 September 2026.
• €210 incl. VAT on site, from 15 to 17 September 2026.
• Premium Pass: €450 incl. VAT, full business meetings package, limited to 50 people.

Preparing your visit

For the exhibitor

• 12 months out: initial contact with RX France, choice of themed village from the 12 available.
• 9 months out: entry to the awards if relevant (Travel Agents Cup on the agency side, Lauriers du Voyage d'Affaires on the business travel side, Orchestra Start-Up Contest on the travel tech side).
• 6 months out: finalising the stand, briefing the contractor, setting the Everywhere matchmaking strategy.
• 3 months out: opening of Everywhere business meetings on the schedule, preparation of trilingual sales materials.
• 6 weeks out: activating the partner network (Atout France, FNTV depending on profile), press materials, and a plan of pre-scheduled visits with targeted buyers.

For the decision-maker visitor

• Mandatory online pre-registration: the rate rises as the show approaches, with the on-site rate the highest (€210 in 2026).
• Register early to benefit from the entry rate (€80 until 10 July in 2026).
• 12 villages to explore: allow 2 days minimum to cover your target and activate the Everywhere meetings.
• Thursday, the last day of the show, lends itself to closing meetings.
• For business travel profiles: target the Business Club; the Lauriers du Voyage d'Affaires are held by invitation in the evening outside the show (2026).

Policy and CSR initiatives

The Sustainable Initiatives Village, a 300 m² space designed and run by mN'Organisation, structures the trade show's CSR offering. Created in 2025, it held its 2nd edition in 2026. At its launch in 2025, it was made up of three features:

• The Durability Club, a peer-club format focused on the operational side of the transition.
• The Tree of Commitments, a scenographic device for visitors and exhibitors to make pledges.
• The Gaming Space, a sustainable-practice self-assessment tool designed for TOs and agencies.

In 2025, the conference programme was led by ATD (Acteurs du Tourisme Durable) with ATR and DGT Formations. At the village's launch in 2025, the organiser cited a framing figure: 71% of French people say they want to travel more responsibly. In 2026, the Plume Verte IFTM x ADONET recognised the best article on responsible tourism.

The trade show's evolution

Trajectory analysis

IFTM Top Resa has been the major annual business gathering for French tourism since 1979. Founded in Deauville under the name Top Resa in the tradition of the great American shows such as Pow Wow, it moved to Paris Expo Porte de Versailles in 2008 and then took its current name, IFTM Top Resa (International French Travel Market), in 2009. The 2025 edition confirmed a mature format: 32,022 trade visitors, 1,400 exhibitors, 177 destinations, 1,650 brands, and above all 16,725 business meetings via Everywhere, up 28% versus the 13,000+ initially announced, a sign of matchmaking that is gaining substance. The 2026 edition, the 48th, continued this trajectory: 34,638 tourism professionals (up 8.2%) and a record 18,592 business meetings (up 11%). It drew on the Uzbekistan guest country, a choice that reads clearly against the news (11.7M international arrivals in 2025, with Samarkand, Bukhara and Khiva listed by UNESCO), and on the theme "The value of travel: together, let's reveal what creates impact", which consolidated a CSR editorial line already championed by the Sustainable Initiatives Village. For 2027, the 49th edition changes calendar (early October instead of mid-September) and puts Mexico in the spotlight, in the year of the bicentenary of diplomatic relations between France and Mexico.

Unless otherwise stated, all factual data in this listing comes from the organiser's official website (iftm.fr).