EGAST · 2028

Agoris analysis · updated June 2026

Key takeaways

• EGAST 2028 will return from 19 to 22 March 2028 at the Parc des Expositions de Strasbourg-Wacken: the 21st edition, two years after the 20th, which celebrated the trade show's 40th anniversary (March 2026).
• Organised by Strasbourg Événements, a semi-public company managed by GL Events (which entered the capital in 2014 as the day-to-day management operator), EGAST remains the leading biennial event for the hospitality and catering sector in the Grand Est: equipment, gastronomy, agri-food, services and tourism, with strong roots in the food trades of Alsace, Lorraine and Champagne-Ardenne.
• 2026 edition results: 24,512 professional visitors, 276 exhibitors, 424 brands, 24,000 m² of exhibition space, 950 young people welcomed at the Schools' Morning. Target set by the organisers for 2028: to cross the 25,000-visitor mark.
• 12 competitions and trophies over the 4 days: Trophée Émile Jung, Trophée des Brasseurs, Trophée Jean-Marc Kieny, Trophée Thomas Marie, Concours Henri Huck, Concours de la Meilleure Choucroute Garnie d'Alsace, the Grand Est selection rounds of the Meilleur Sandwich / Meilleure Baguette de Tradition Française / Meilleur Croissant au Beurre, plus the Mondial des Vins Blancs Strasbourg and the European Red & Rosé Wine Contest in the pre-opening phase.
• Strictly trade audience, free badge subject to prior registration. Employment & training forum at the Palais de la Musique et des Congrès on the final day. CSR programme structured around the Restos du Cœur and a reduction in carpeting of 80% versus 2024.

Who exhibits

Typical profile

A general trade show for the hospitality, catering and food trades of the Grand Est. Five families structure the offering: Equipment (kitchen equipment, refrigeration, washing, front-of-house equipment), Gastronomy (products, fine groceries, wines, spirits, tableware), Agri-food (processors, food industries, regional distributors), Services (POS software, restaurant ERP, hygiene, training) and Tourism (hotel equipment, bedding, reception). Strong presence of bakery-patisserie, butchery-charcuterie and brewing.

Notable exhibitors

276 exhibitors in 2026 representing 424 brands. EGAST is positioned as a regional and cross-border trade show: a majority of visitors from the Grand Est, with a notable presence of professionals from Germany, Belgium and Switzerland. The official exhibitor list can be consulted at egast.eu/liste-exposants.

Visitor quality

A strictly trade audience admitted on a named badge (chefs, restaurateurs, hoteliers, bakers, pastry chefs, butchers, caterers, hospitality and catering managers, distribution buyers, hotel and public-sector purchasing directors, brewers, wine merchants, trainers, hospitality and catering students at the Schools' Morning).

Activities & community

Conference programme

A programme built around skills transmission, excellence competitions, culinary demonstrations on stage and regional producer tastings. The 2026 anniversary edition ran under the theme "Youth and transmission" with Régis Marcon as patron (three-Michelin-star chef, Bocuse d'Or 1995). The 2028 patron has not yet been announced.

Awards & accolades

12 competitions and trophies at the 2026 edition, with official titles given verbatim:

• Trophée Émile Jung (organised by the Association Trophée Émile Jung, the Fédération des Chefs d'Alsace and EGAST). 2026 winner: Alexandre Zoccolan (restaurant Julien Binz, Ammerschwihr), with a jury chaired by Jean-Georges Vongerichten.
• Trophée des Brasseurs (Syndicat des Brasseurs d'Alsace, Groupement des Hôteliers Restaurateurs du Bas-Rhin / UMIH 67, Strasbourg Événements).
• Trophée Jean-Marc Kieny - L'Alsace recuisinée (cooking, service, floristry).
• Trophée Thomas Marie (baking, organised by Les Barjots de la Boulangerie).
• Concours Henri Huck (cooking, vocational baccalaureate level, organised by the Fraternelle des Cuisiniers).
• Concours de la Meilleure Choucroute Garnie des Bouchers Charcutiers Traiteurs d'Alsace (Fédération des Artisans Bouchers Charcutiers Traiteurs d'Alsace).
• Concours du Meilleur Sandwich - Grand Est selection (Fédération des Boulangers du Grand Est).
• National Concours de la Meilleure Baguette de Tradition Française - Grand Est selection.
• National Concours du Meilleur Croissant au Beurre - Grand Est selection.
• Trophée de Pâtisserie "Un produit : Trois déclinaisons" (Pâtissiers du Bas-Rhin).
• Trophée de la Boulangerie Inter-CFA Grande Région.
• Concours du Meilleur Flan Pâtissier Grand Est.

Ahead of the trade show, the Palais de la Musique et des Congrès hosts the Mondial des Vins Blancs Strasbourg (28th edition in 2026), paired in 2026 with the launch of the European Red & Rosé Wine Contest: 60 expert judges from 20 countries.

Satellite events

• Schools' Morning: 950 young people welcomed in 2026 (apprentice-training-centre students, catering colleges, Grand Est culinary schools).
• Employment & training forum: on the final day of the trade show, at the Palais de la Musique et des Congrès in Strasbourg. Co-organised with the Région Grand Est, the Collectivité européenne d'Alsace, France Travail, the Eurométropole, the Ville de Strasbourg and UMIH 67. Job-dating format plus training organisations.
• Charity Gala Dinner: new in 2026, with €10,000 donated to the Restos du Cœur.
• Business Sourcing Meetings: at the 2026 edition, a day on 17 March co-organised by ARIA Alsace, CCI Alsace Eurométropole, the Chambre d'Agriculture Alsace and Alsace Qualité, connecting 14 food-industry companies with 28 regional suppliers.
• Innovation Space.

Community & networks

Institutional partners confirmed for the 2026 edition: Région Grand Est, Collectivité européenne d'Alsace, Eurométropole de Strasbourg, Ville de Strasbourg, CCI Alsace Eurométropole, Académie de Strasbourg, France Travail, UMIH 67.

Sector partners: Fédération des Chefs d'Alsace, Syndicat des Brasseurs d'Alsace, Fédération Patronale de la Boulangerie du Bas-Rhin, Fédération des Boulangers du Grand Est, Fédération des Artisans Bouchers Charcutiers Traiteurs d'Alsace, Pâtissiers du Bas-Rhin, ARIA Alsace, Alsace Qualité, and the territorial brand scheme Savourez l'Alsace.

Trade press covering EGAST: L'Hôtellerie Restauration, Néorestauration, Tendances restauration, Le Chef, Les Nouvelles Gastronomiques, Restauration21, Au cœur du CHR.

New features announced for 2028

The 2028 edition was made official by the organiser as early as the 2026 review (announced verbatim as "See you from 19 to 22 March 2028") with an explicit target of exceeding 25,000 visitors. The detailed programme, patron, theme and new competitions had not yet been announced as of June 2026.

On site: what you need to know

• Venue: Parc des Expositions de Strasbourg-Wacken, avenue Herrenschmidt, 67000 Strasbourg.
• 2028 dates: from Sunday 19 to Wednesday 22 March 2028. Typical opening hours observed at the 2026 edition: Sunday 10am-7pm, Monday 10am-9pm, Tuesday 10am-7pm, Wednesday 10am-6pm.
• Access & badge: a strictly trade show; a free badge must be generated before visiting via the official website. No entry without a named badge.
• EGAST logistics specifics: the Employment & training forum day is held off-site at the Palais de la Musique et des Congrès (PMC), a 5-minute walk from the Parc Expo through the European district. Business Sourcing Meetings are by invitation, held away from the general exhibitor flow.

The details on transport, parking, accommodation and catering are centralised on the Parc des Expositions de Strasbourg-Wacken page.

Preparing your visit

For the exhibitor

• 12 months out: application file via the official exhibitor form (exposant.gl-events.com/egast), choosing a family (Equipment, Gastronomy, Agri-food, Services, Tourism).
• 9 months out: possible commitment to a competition as a partner (Trophée des Brasseurs, Trophée Émile Jung), application to the Savourez l'Alsace pavilion if you are a regional food-industry company, request to join the Business Sourcing Meetings.
• 6 months out: stand brief, selection of products to display, scheduling of culinary stage demonstrations.
• 3 months out: team accreditation, accommodation in Strasbourg (book early, as March is a busy congress season in Strasbourg).
• 6 weeks out: activation of matchmaking tools, social-media communication to announce your presence, sales brief for the 4 days (note the Monday, which closes at 9pm, an evening business slot).

For the decision-maker visitor

• Badge registration required in advance (free, but named and subject to professional validation).
• Allow 1 to 2 days depending on your profile: 1 day for a hospitality and catering operator focused on a single segment (equipment, wines, products); 2 days for a multi-family purchasing department.
• Target the competition slots to meet chefs and artisans giving demonstrations (programme published on the official website closer to the date).
• Employment & training forum: Wednesday only, at the PMC, to recruit for kitchen, front-of-house or patisserie roles.
• For food-industry / contract-catering buyers: aim for the Tuesday (Business Sourcing day in 2026, to be reconfirmed for 2028).

CSR policy & initiatives

EGAST has built a CSR approach that was visible at the 2026 edition, with an "EGAST s'engage" page on the official website. Three confirmed pillars.

Food solidarity: partnership with the Restos du Cœur. At the 2026 edition, 200 meals and 1,450 unconsumed food products were redistributed, and €10,000 was donated to the association through the Charity Gala Dinner (a new format in 2026).

Reducing the material footprint: in 2026, an 80% reduction in installed carpeting versus the 2024 edition, a direct marker on material spend and the show's end-of-life impact.

Professional integration and transmission: Schools' Morning (950 young people in 2026), Employment & training forum co-run with France Travail, local employment missions and the Région Grand Est, partnerships with apprentice-training centres and regional catering colleges. Several competitions are structured around transmission (the Inter-CFA Trophy, the Concours Henri Huck at vocational baccalaureate level, the students' category at the Trophée des Brasseurs).

No Net Zero Carbon Events label or ISO 20121 certification was publicly communicated on the EGAST website as of June 2026.

How the trade show has evolved

Trajectory analysis

EGAST is a senior regional trade show: 40 years in 2026, 20 editions held, solid roots in the Grand Est and well-managed cross-border reach (Germany, Belgium, Switzerland). The model is stable: biennial in even years, 4 days, Parc Expo Strasbourg-Wacken, a strictly trade audience on a free badge.

The 2026 edition marked a qualitative step up on three fronts: a denser programme (12 competitions, including the new Inter-CFA and Meilleur Flan Pâtissier Grand Est formats), a stronger CSR stance (Charity Gala Dinner in aid of the Restos du Cœur, -80% carpeting, Régis Marcon's patronage centred on transmission), and a broader wine ecosystem with the arrival of the European Red & Rosé Wine Contest alongside the Mondial des Vins Blancs Strasbourg.

The challenge for 2028: to hit the 25,000+ visitor target while maintaining a deliberately regional stance (no shift towards a national format like Sirha Lyon or Equip'Hotel Paris). The recurring pairing with the international wine competitions at the Palais de la Musique et des Congrès consolidates Strasbourg's place as the Grand Est's hospitality, catering and oenology rendezvous, without direct competition from the major national trade shows, which are held in odd years.

Unless otherwise stated, all factual data in this listing comes from the organiser's official website (egast.eu).